Parts Dealer Portal

Dealer Log In:

Online Parts Dealer Log In

NOTE: You must have an established ONLINE Parts Dealer Account.


Approved Parts Dealer Registration Form:

Online Parts Dealer Registration

NOTE: Upon application approval you must register using the link above.


Apply to become a Riva Parts Dealer:

Online Parts Dealer Application

NOTE: After application approval you will need to establish an ONLINE Parts Dealer Account prior to order online. Use the Approved Online RIVA Parts Dealer Registration link above.

Racing News

Jun
07
2018

BRANDING: What it is, and why you should be doing it

My dad always told me, “you can sell anyone a turd if you polish it enough”. That’s branding. No matter the product, brand, or person, if you market it just right – you’ll sell it. In the business of racing, a great brand and image is almost as important as the racing itself. If you’re the best racer on the line, but no one remembers your name, and you show up looking like three other people on the line – how are they going to remember who you are? When I started racing in 2012, I made the brand Jet Girls Racing – which has grown to be one of the mo...